“Joseph Rubinstein is a great collaborator and inspirational cinematically. He was enthusiastic and has an exceptional work ethic. He worked in a hostile work environment with grace and humility, never caring about his own ego but doing what was best for the project. He’s certainly a director’s DP.  In the trenches, he’ll  give his all for you.”

— Darnell Martin, Director (Cadillac Records, OZ, Do the Right Thing)

“Working with Joe was one of the most fulfilling, freeing and fun experiences I have ever had making music videos. Is that enough f’s? Our artistic connection and his willingness and wisdom in realizing our mutual vision is unparalleled.” 

— Kid Moxie, musical artist

As a cinematographer I believe my job is to create the most compelling sandbox for the director and actors to play in. I use every element I can from light, framing, movement, texture to enhance the director’s vision and the actor’s performance.

 

HUMAN CRIME Music Video

CREEP Music Video

FLAMES Lyric Video Music by David Guetta & SIA

DEVOTION Music Video

SHINE Music Video

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BIG IN JAPAN Music Video

Big Dogs (series)

Big Dogs is a gritty NY crime drama based in an alternate reality where the US government allowed the banks to fail in 2008.
 

Digital Bolex Commercials

Digital Bolex needed a commercial that conveyed the idea that no matter what you shot on the D16, the quality would be high enough you could project it in a movie theater and have it look and feel like a movie.

ZEISS CP3 film Miscreants

Choreographer Olga Sokolova, fashion designer Victor Wilde, and I brand, created a 55 minute narrative story told completely through dance.

The Dancer and the D16

One of the great joys of being a photographer or filmmaker is capturing amazing performances, and Olga Sokalova is one of the greatest performers I have gotten the honor to capture in motion. This spot was created for Digital Bolex to show how the camera treated movement and skin tones.

143 Music Video

PMS Music Video

BLINDED Music Video

Superfit Hero, Episode 1

Superfit Hero is a body inclusive exercise brand that has exploded in LA.

Egg Drop Soup PMS

LA feminist grunge punk band Egg Drop Soup needed a music video that was both grungy and elegant at the same time.

SmittyBilt Scout Trailer Product Video

SmittyBilt product video for the new version of their Scout Trailer.

ONE SMALL STEP Short Film

Official Digital Bolex short film that screened at Cannes film festival.

The Dollyrots Music Video Series

For an LA original rock band.

AMARE Music Video

On this music video I got to team up with Oscar nominated Swiss director Marc Raymond Wilkins.